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Season SEASON 2 Episode EPISODE 12

Thirty Minutes of Tips from Top Talent: Mr. Eric Sundheim

December 17, 2025

In this segment of “Thirty Minutes of Tips from Top Talent,” we interview Mr. Eric Sundheim, Principal & CEO, Mercovus Valuations, a Campbell, California (USA)-based valuation firm. During this episode, Eric enlightens us about the complexities and process of valuing intangible assets (e.g., stock, IP, crypto), the different ways that “politics” (global and domestic), which can manifest itself as international tensions or tax and regulatory regimes, can influence valuations, some techniques used to incorporate politics into value calculations, the types of valuations that can be given, and more.

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