localization

Dr. Jean-Marc F. Blanchard's picture

Freedom is Slavery: Localization and CSR Strategy

Chinese companies like Bright Foods, Dalian Wanda, Fosun Group, Midea, and State Grid have been active buyers of European companies over the past few years. In 2014, they invested USD $18 billion while in 2015 they poured $23 billion into Europe.

Dr. Jean-Marc F. Blanchard's picture

Loco about Localization: The Obvious is Not for Chinese Companies

It is de rigueur today that Chinese companies need to become more localized. At a minimum, they need to become more aware of local laws, regulations, and customs and abandon the idea they can do things like they do them at home. At the maximum, they need to hire more local workers and managers, source more goods locally, transfer technology, and become better corporate citizens, adopting meaningful corporate social responsibility programs.