Localization is a choice, not a maxim for Chinese multinationals

Jean-Marc F. Blanchard
Publication Date:  September 20, 2015
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This piece is an expanded version of a blog that I published on the Mr. & Mrs. S.H. Wong MNC Center website on August 24 (https://mnccenter.org/blog/loco-about-localization-obvious-not-chinese-companies).  It discusses at greater length the issues associated with Chinese outward FDI and political localization, Chinese government awareness of the necessity of political localization, and some of the questions that need to be considered for there to be effective political localization.  This piece is posted courtesy of Nikkei Asian Review and is viewable on the Nikkei Asian Review website at http://asia.nikkei.com/Viewpoints/Perspectives/Localization-is-a-choice-not-a-maxim-for-Chinese-multinationals.

2015-09-20-Localization-is-a-choice-not-a-maxim-for-Chinese-multinational.pdf